Prahas Vichakshana

Digital Marketing Consultant | AI & Automation Expert | Entrepreneur | Software Developer | Gamification Expert

Prahas Vichakshana Mudalige is an experienced digital marketing consultant and AI & automation expert based in Colombo, Sri Lanka. With a Master's degree in Computer Science from Anglia Ruskin University and over a decade of industry experience, Prahas has established himself as a trusted authority in helping businesses navigate the digital landscape and optimize their operations through cutting-edge technologies.

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Highlights

  • Co-Founder and CEO of nanobotz.lk, an innovative software development company that has developed eGovernance ERP solutions for multiple government departments and private sector clients.

  • Expertise in game development, software development, digital marketing, and AI-driven optimization, with a passion for helping entrepreneurs and executives leverage emerging technologies.

  • Holds a Master's degree in Computer Science from Anglia Ruskin University of Cambridge and has completed post-graduate diplomas in Productivity, Marketing Management, Digital Marketing, and SEO.

Experience

Prahas Vichakshana is a visionary entrepreneur and technology expert with over a decade of experience in game development, software development, and digital marketing. As the founder and CEO of nanobotz.lk, he has led the development of groundbreaking eGovernance ERP solutions that have digitalized multiple government departments and private sector clients, including the Productivity Secretariat, Agriculture Ministry Western Province, National Housing Development Authority, JICA-Sri Lanka, Akbar Brothers, and Vision Care.

Driven by his passion for innovation and problem-solving, Prahas expanded his expertise into digital marketing during the COVID-19 pandemic, launching owaslo.com, a successful digital marketing agency. His team specializes in crafting targeted marketing campaigns and leveraging generative AI and deep learning to optimize workflows and develop cost-effective, AI-driven products.

As a consultant and visiting lecturer, Prahas shares his knowledge and experience with aspiring entrepreneurs, established businessmen, and executives, helping them navigate the rapidly evolving technological landscape and transform their businesses. His unique perspective, drawing from his background in game development and his extensive experience across various industries, allows him to break down complex topics using relatable, practical examples.


Education

Prahas's journey in technology began at the age of 12 when he started learning game development. He went on to master software development, focusing on Java, and earned his degree from the Java Institute in 2012. He then completed his Master's in Computer Science from Anglia Ruskin University of Cambridge in 2014.

Committed to continuous learning and professional growth, Prahas has also earned post-graduate diplomas in Productivity (APO, 2016), Marketing Management (Jayawardanapura University, 2018), Digital Marketing (SLIM, 2022), and an advanced diploma in SEO (APIDM, 2023). Additionally, he has completed certifications in Gamification (University of Pennsylvania), UI/UX Design Fundamentals (Coursera), Design Theory, AI Development, Marketing, and Networking.

When not immersed in the world of technology and digital marketing, Prahas enjoys gaming, both online and offline, as well as playing rugby and practicing wushu. As a dedicated family man, he cherishes the time spent with his loved ones.

Expertise

- Digital Marketing Strategy

- Artificial Intelligence & Automation 

- Web Application Development

- Productivity Enhancement

- Entrepreneur Empowerment


Experience

SentryLabs (Private) Limited

Digital Marketing Consultant, Jan 2021 - Present

- Develop and implement comprehensive digital marketing strategies for cybersecurity solutions

- Manage online campaigns across various channels to generate brand awareness and leads

- Analyze marketing data to continuously improve campaign effectiveness 


National Productivity Secretariat

Consultant, Aug 2017 - Present

- Deliver training programs on digital marketing, AI, and automation to enhance productivity  

- Act as a resource person, providing expert guidance to businesses across Sri Lanka

- Equip participants with knowledge to leverage digital tools and AI for improved efficiency


National Institute of Labour Studies (NILS)

Visiting Lecturer, Aug 2023 - Present

- Design and deliver courses on digital marketing and AI for entrepreneurs and development advisors

- Empower rural entrepreneurs with skills to leverage digital platforms for business growth

- Bridge the digital divide and equip entrepreneurs to compete in the global marketplace


Nanobotz IT Solutions (Pvt) Ltd.

Chief Executive Officer, Jul 2015 - Present

- Lead strategic direction and technological innovation, simplifying complex business processes 

- Deliver innovative software and web application solutions to optimize workflows

- Successfully developed 'eBreeze' management system and other impactful projects


Certifications

- Oracle Certified Professional, Java SE 6 Programmer

- Professional Diploma in Digital Marketing, Sri Lanka Institute of Marketing-SLIM

- Gamification, Coursera

With his unique blend of technical expertise, strategic marketing acumen, and passion for empowering entrepreneurs, Prahas Vichakshana Mudalige is committed to helping businesses thrive in the digital age. Through his consulting services, training programs, and thought leadership, Prahas continues to make a positive impact on Sri Lanka's economic development.