SEO Training

At OwasLo, we understand the power of SEO in driving organic traffic and achieving sustainable online success. Our SEO training equips participants with the knowledge and skills to optimize your website and content for search engines, improving your visibility and attracting more qualified leads in Sri Lanka.

Who Should Attend:

• Marketing professionals responsible for website optimization and SEO strategy
• Business owners looking to gain a deeper understanding of SEO and its impact on their online presence
• Web developers and content creators who want to learn how to optimize websites and content for search engines

Course Curriculum:

• SEO Fundamentals:
  • Understand the core principles of search engine optimization and how search engines work.
• Keyword Research:
  • Learn how to identify relevant keywords with high search volume and low competition, targeting Sri Lankan searchers.
• On-Page Optimization:
  • Discover strategies for optimizing your website's content, structure, and technical elements for better ranking in search results.
  • This includes optimizing title tags, meta descriptions, header tags, image alt text, and website loading speed.
• Content Optimization for SEO:
  • Learn how to create high-quality, informative content that is not only valuable to your audience but also optimized for search engines.
• Technical SEO:
  • Gain insights into essential technical SEO considerations like website structure, mobile-friendliness, and robots.txt files.
• Link Building Strategies:
  • Explore ethical link-building strategies to acquire high-quality backlinks from relevant websites in Sri Lanka and beyond, enhancing your website's authority.
• Local SEO for Sri Lanka (Optional):
  • Learn how to optimize your website and online presence for local search results, attracting Sri Lankan customers searching for businesses like yours (additional fees may apply).
• SEO Analytics & Reporting:
  • Understand how to track key SEO metrics to measure the success of your SEO efforts and identify areas for improvement.
  • Learn how to analyze data and generate reports to demonstrate the impact of SEO on your website's traffic and online visibility.

Course Benefits:

• Develop SEO Expertise: Gain a comprehensive understanding of SEO best practices and practical skills to optimize your website for search engines.
• Improve Organic Search Ranking: Learn strategies to improve your website's ranking in search results, leading to increased organic traffic and brand visibility in Sri Lanka.
• Attract More Qualified Leads: Discover how SEO can help you attract more relevant website visitors who are actively searching for your products or services.
• Optimize Your Content Creation: Learn how to create content that not only engages your audience but also ranks well in search engine results.
• Measure & Track SEO Success: Understand key SEO metrics and how to analyze data to measure your progress and optimize your SEO strategy for continuous improvement.

Format:

This course can be delivered in various formats to suit your needs:

• In-person training sessions: Interactive sessions with a qualified SEO expert.
• Online training program: Self-paced learning modules with video lectures, quizzes, and downloadable resources.
• Blended learning: A combination of in-person and online components for a well-rounded learning experience.

Pricing:

• SEO Training: 30,000 LKR per participant (group discounts available)

Additional Information:

• We can customize the course content to address your specific industry, website goals, and SEO challenges.
• We offer post-training support to ensure participants can effectively apply their learnings and contribute to your overall SEO strategy.